LOL, I wish, but that was a Fall color for H&B and not one that is carrying over for Spring.
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This, like the idea of Strapped getting stale, is so weird to me. Colors are not seasonal. Why wouldnāt a brand like H&B stock their best selling items year round? Is there something Iām missing here, strategy wise?
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Iām guessing itās because people (myself included), buy colors that are more vibrant for spring and summer, and holding inventory of stuff that isnāt selling can be expensive
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Yup, H&B thrives in pro-shops of private clubs. Members and guests will not buy 4 of the same color but you mix in seasonal colors and bang, member owns 6 polos without thinking.
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Inventory management and cost control? You canāt have everything all the time - it ties up a lot of $$$ and space in warehouses/production lines/etcā¦ Things need to ebb and flow. You try to tell a story via color in green grass shops (which is where most of H&B is being purchased) and if you have a muddled mix of every color it looks like a weird sale section . Core core core colors are carried over (navy, white, windsor, etcā¦) season to season, but literally every fashion company has seasonal colors.
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kind of on this front @ChickPhilA what kind of spring and summer colors can we expect (for everything, not just H&B)? some of those sunset tones on the new hat in the mix?
Sounds a lot like OEMs telling you what kind of clubs you should play to have fun.
Iām out. Give me pastels, highlighter colors, and fun prints year round. People who wear āfall colorsā are sheep. SHEEP!
And I agree with this that it does exist with every fashion company. Iām just saying it a dumb decision. 
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Someone needs to watch The Devil Wears Prada
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As someone who owns like 15 Rhoback polos, I get this.
What I donāt get is how someone literally thinks āthis is green, I canāt wear green in Januaryā and then looks for a seasonal color in their closet. (and replace green with pink, brown, white, whatever color you want to make the point)
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Make no mistake. I will wear pink or blue or red any day of the season, but I always gravitate towards a blue stripe. Letās say I am a member of a club in Florida for example and I play there 20 rounds per year during the winter, I will not buy more than maybe 1 or 2 polos if they have the same selection but if, over the course of 4 months of golfing there the pro shop changes the display significantly I will be more likely to grab something out of my normal color scheme.
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This is the way.
Itās always reassuring that the refuge knows more about colors and building a clothing brand than the brand itself.
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I mean, the Refuge is the primary customer base, right? (Speculation for sureā¦) It wants what it wants, I suppose.
LOL, I literally work in brand marketing.
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And reiterating that Iām not telling H&B how to run their business. Iāve never owned a piece of H&B clothing, so Iām not their target audience. I just find a lot of brand (and branding) decisions fascinating.
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Letās not let this petty disagreement get in the way of our real businessā¦. Stealing all the one and done money. Stay vigilant Mr. Not-Kaiser
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Iām typing this message from my new Bel-Air estateā¦ thinking about squeezing in an afternoon 9. You in?
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Iām already at my massage table at lacc. Iāll see you in a bit.
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